Available for freelance & full-time roles

Transforming data into
business growth.

I'm Basma Shaban — a Data Analyst & BI Developer. I help teams unlock insights, automate workflows, and make smarter decisions with Power BI, SQL, Python and AI-powered analytics.

Toolkit

Power BIPythonSQLTableauRExcelAI Automation
executive-overview.pbix
LIVE
+18.4%

Revenue

$0.0K

+9.1%

Customers

0.0

+2.3%

Conversion

0.0%

+5.8%

AOV

$0.0

Revenue trend

9 mo

Channel mix

0+

Projects delivered

0+

Dashboards built

0%

Avg. time saved

0+

Certifications

About

A data analyst built for measurable outcomes.

Basma Shaban, Data Analyst

Based in

Minia, Egypt · Remote 🌍

I work at the intersection of mathematics, statistics and software — turning raw, messy data into clean models, clear dashboards and decisions that move the business forward.

My background blends a STEM education, hands-on training with the Digital Pioneers (Digilians) program, and real-world experience analyzing customer behavior, performance and operations — including measurable wins like +30% report accuracy, −40% manual processing time, and a 25% faster reporting turnaround.

"Numbers only matter when they change a decision."

B.Ed. in Chemistry — STEM Program

2021–2025

Minia University · Interdisciplinary math, research & data

1st Place — Ibdaa National Competition

2024 & 2025

Back-to-back wins in engineering innovations

Data Analyst — Digital Pioneers (Digilians)

2026 – Present

Python · SQL · Power BI · Tableau · 5+ dashboards

Open to Analytics, BI & Automation roles

Now

Freelance & full-time · Worldwide

Services

Premium analytics, end-to-end.

From raw data to boardroom-ready insight. Pick a single engagement or combine them.

Power BI Development

Executive-ready dashboards with DAX, drill-downs and row-level security.

Power BIDAXPower Query
Discuss a project

SQL Reporting & ETL

Clean models, automated pipelines and KPI reports your team can trust.

SQLETLPostgreSQL
Discuss a project

Data Analytics & EDA

Statistical analysis, trends and forecasts that drive real decisions.

PythonPandasR
Discuss a project

AI Automation

AI-powered workflows that cut manual work and accelerate reporting.

LLMsn8nPython
Discuss a project

Machine Learning

Predictive models for churn, demand and segmentation — explained simply.

scikit-learnNumPy
Discuss a project

Analytics Training

Coach teams to be data-literate — Excel, SQL and BI foundations.

Workshops1:1
Discuss a project

Selected work

Projects that moved the needle.

View on GitHub
Retail / E-commerce

E-Commerce Sales Intelligence

End-to-end Power BI dashboard tracking revenue, AOV, returns and category performance with drill-downs across products, customers and quarters.

Revenue tracked

$36.9M

KPIs

12+

Drill levels

4

Power BIDAXExcel
HR / People Ops

Human Resources Analytics

HR dashboard surfacing headcount, gender split, hiring trends and active/inactive ratios across companies with slicers and time-series.

Employees

1,518

Companies

13

Years

11

Power BIData Modeling
Energy

Solar Power Generation EDA

Processed large solar datasets in Python — null handling, outlier detection and anomaly analysis — to surface trends for non-technical audiences.

Records

1M+

Anomalies

Detected

Accuracy

+30%

PythonPandasMatplotlib
Operations

ETL Automation Pipeline

Automated data preparation and ETL with Python + SQL, cutting reporting turnaround by 25% and reducing manual processing time by 40%.

Turnaround

−25%

Manual time

−40%

Pipelines

5+

PythonSQLAutomation
EdTech / Research

Digital Learning Tools Study

Statistical study of platform adoption patterns with quantitative analysis and visual reports for educators and stakeholders.

Respondents

200+

Variables

30+

Reports

Published

RSPSSStatistics
Real Estate

Customer Behavior Insights

Analyzed customer behavior and market demand for El Mohandes Real Estate, driving a 15% increase in qualified leads via campaign analytics.

Qualified leads

+15%

Campaigns

12

Segments

6

ExcelSQLMarketing Analytics

Live BI Demo

An interactive analytics playground.

A taste of the kind of executive dashboards I build — fully interactive, with filters, drill-downs and live cross-filtering. Try it.

QuarterCategory

Total Revenue

$1,221,000

Categories

5

Top Category

Electronics

Avg / Cat

$244,200

Revenue trend by category

Revenue share %

Revenue by category

Forecast — total revenue

Skills

A toolkit built for analytical depth.

Analytics & BI

Power BITableauDAXPower QueryDashboardsKPI Reporting

Languages

PythonSQLRDAXGit

Libraries

PandasNumPyMatplotlibSeabornggplot2scikit-learn

Data & ETL

EDAData CleaningETLStatistical AnalysisPredictive Analysis

AI & Automation

LLMsML ConceptsAutomationWorkflows

Office & Tools

ExcelPowerPointWordSPSSJupyter

Experience & Credentials

Where data has paid the bills.

Data Analyst — Internship / Training

Mar 2026 – Present

The Digital Pioneers Initiative (Digilians)

  • Analyzed large datasets with Python, SQL, R & Excel — improving report accuracy by ~30% and cutting manual processing by 40%.
  • Built 5+ Power BI & Tableau dashboards delivering BI across 3 business units; applied security best practices in all workflows.
  • Automated ETL pipelines and prep tasks with ML concepts, reducing reporting turnaround by 25%.

Learning Assistant — STEM Program

Mar 2021 – Present

Minia University

  • Tracked performance for 50+ students; coached teams to 1st Place at Ibdaa National & University Engineering Competitions (2024 & 2025).
  • Data-informed curriculum design improving engagement by 20%.

Real Estate Marketing Agent

Jan 2022 – Dec 2024

El Mohandes Real Estate

  • Analyzed customer behavior and market demand; reporting contributed to a 15% increase in qualified leads.

Certifications & Awards

  • Data Science & Machine Learning — Edraak
  • Introduction to Artificial Intelligence — Edraak
  • Python · SQL · R — HackerRank
  • Software Engineering Program — ALX
  • Build a Website with WordPress — Coursera
  • ICDL Certification — Al-Manara Academy

Honor

🏆 Back-to-back 1st Place — Ibdaa National Engineering Competition (2024 & 2025)

Testimonials

Trusted by teams that value clarity.

What collaborators, mentors and clients say about working with me.

"Basma transformed our reporting process. Her Power BI dashboards cut our weekly reporting time by 40% and gave leadership clarity we didn't know was possible."
OL

Operations Lead

Retail Analytics Client

"Sharp analytical mind paired with real business sense. She doesn't just deliver charts — she delivers decisions. A pleasure to work with on every iteration."
AK

Ahmed K.

Project Manager, Digilians

"From messy raw data to a clean, automated pipeline in under two weeks. Basma's SQL and Python work saved us hours every single day."
MS

Mariam S.

Data Team Collaborator

"One of the most reliable and detail-oriented analysts I've mentored. She turns complex problems into elegant, measurable solutions."
SM

STEM Program Mentor

Ibdaa National Competition

Engineering capstone

IoT Solar Tracker System

An IoT-based dual-axis solar tracking system that continuously orients PV panels toward peak irradiance — a practical application of embedded engineering, sensor fusion and real-time control to maximize clean energy yield.

Yield gain

+25%

Platform

IoT / MCU

Telemetry

Real-time

View case study
IoTArduinoSensorsRenewable Energy

Let's build

Have data? Let's turn it into decisions.

Tell me about your project — dashboards, analysis, ETL, or AI automation. I usually reply within 24 hours.

shaabanbasma@gmail.com+20 114 174 9209
Minia, Egypt · Available worldwide (remote)